About Portakal

MARKETING PARTNER IN TURKEY

Portakal Marketing Group, which established in 1994, aim to work in marketing and/or marketing communication. Portakal Group outline it's vision to create value for clients like this:

To be a respected partner in marketing facilities with our innovative solutions and efficent excecution services based on creativity; to contribute to development for our client

Portakal Group worked in various fields like for marketing planning and practice, marketing communication, since 1994. several of Portakal's major clients are listed below:

Marketing Planning and/or implementation

- Arcelor International; A member of Arcelor Group. Responsible for long products in Turkey and the eastern Mediterranean. Arcelor is the one of the world's largest steel producer,
- Arcelor FCS, also Arcelor subsidy in Turkey,
- Honeywell Inc., One of the world's biggest automation and avionics supplier, Turkey Office.
- Çarşı (Boyner), Turkey's largest department store chain
- Zanotti-Safkar, the air-conditioner manufacturer, a Turkish-Italian joint venture
- Ironman Consulting, a consulting firm specialized in Balance Scorecard appliances
- Turkish Ready Mixed Concrete Organisation, a member of ERMCO (European Ready Mixed Concrete Organisation), which includes all Turkish producers
- Alarko Alfarm, a water treatment systems firm, subsidy of Turkey's well-known conglomerate Alarko

Marketing Communication

- AON Re Turkey, the world's largest insurance and reinsurance brokerage firm AON's Turkey office
- Colliers-Resco, the world's well-known real-estate consulting chain Colliers, Istanbul representitave office
- Various insurance and risk management companies: AGG Brokers, Interims Risk Managemert Services, Segure Insurance-Reinsurance, Tedkon Risk Management, RAMS Risk Management, Dardania Segure, Kosova Segure
- Representatives of various international chains: Gipaş (Kyocera), Hamamcıoğlu (Ingersoll-Rand), Vend Cafe (Nescafe Vending Services).

Special Project Development

- Turkish Constructional Steelwork Association (TUCSA), a member of European Construction Convention of Steelwork (ECCS), which include well-known steel firms
- I. Industry Convention with Istanbul Technical University
- National Mining Development Foundation, which consists 90% percent Turkish mining firms

Corporate Publication and Content Management

- Arcelor
- Emulzer
- Honeywell
- Turkish Constructional Steelwork Association (TUCSA)
- Istanbul Technical University Foundation
- National Mining Development Foundation

Please visit our content providing web site; www.editorler.com


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FOUNDERS

Nesteren Sencan Gorgulu
Graduated from Istanbul University, MA in Political Sciences. She began his marketing career in 1987 as a saleswoman at Poyraz Publishing Company. After worked as a corporate relations specialist, she began to work as an adwoman at the Reklamcilik Ad Agency. She worked with some retailers and banking company during this period. Than she established Portakal Marketing and worked for numerous company from different industries especially on B2B marketing. Nesteren is still organising inhouse trainings for marketers. She wrote two different biographic book about a company and a businessman from Turkey. She is also co-author of Pazarlama 3.0 (Marketing 3.0) printed in 2010.

Guventurk Gorgulu
Graduated from Istanbul University, MA in Political Sciences. He began his journalistic career in 1987 as a junior correspondent at YeniGundem weekly. Than he worked as an economic correspondent at several magazines and worked for DISK Research Institute, a subsidary of Turkey’s largest trade union DISK, for research reports and books. After then, Guventurk worked for mass circulating newspapers as an business news editor and commentator. He is the co-founder of Portakal Marketing and working as a marketing consultant. He is still instructing to the young journalists at İstanbul Bilgi University. He is the author of The Financial Structure of Turkish Media Sector, printed in 1992 and co-author of Pazarlama 3.0 (Marketing 3.0) printed in 2010.

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Contact mail: posta@portakalonline.com
Contact person: Guventurk Gorgulu

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